No doubt, traditional marketing is growing at 100 miles per hour. Traditional marketing delivers your business messages to your local target audience within no time, and that too at affordable cost. However, technology widens the diameter of online marketing space at great pace. This involves both free and paid marketing tools and techno-savvy guys that make it a bit costly in comparison to traditional marketing.
Online Marketing gives you a wider platform for branding and promoting your products at an international level. Like traditional marketing, online marketing also needs in-depth analysis of market segmentation, target audience and business strategies to run a successful marketing campaign.
Here are the 10 benefits of Digital marketing
Cost effective: As its well said a “money saved is money earn”. One can start with internet marketing from the very little cost which can replace other costly channels of marketing such as television, radio, yellopages and magazine.
Easily measurable:Digital marketing is quickly and easily measurable. So that one gets time to revise our marketing campaign to get better results. Tools like google analytic s helps us in knowing the traffic coming to our sites or blog. Similarly email marketing solution such mail chimp and others gives a complete report how many people are opening, reading and converting from your emails. Best part of digital marketing is it shows real time result, we don’t have to wait for weeks to find the results.
Not obtrusive:Every one hates phone calls, messages and unnecessary marketing mailshot of no interest at inconvenient time. Digital marketing gives you the opportunity to segment your target audience. So it’s completely a tailored marketing approach to potential customers.
Greater exposure: Digital marketing gives greater exposure to our product and service. Its give global presence to our product and services. If we have optimized the key word search content in your website It will give you long term ROI at very low cost.
Brand recognition and advocacy: By promoting on all social media platforms and other required websites on internet. It not only increase brand awareness and recognition but also helps in building some loyal clients writing good posts for products which called brand advocacy.
Level playing field: For internet everyone is same it never boost the ranking on the basis of the company size and turnover. Therefore the company with better marketing strategies will win the race.
Viral: Well planned digital marketing will help you in making your product and services viral simple example for it is facebook, twitter, instagram and others.
content By :
Phone: (+91) 91-66-700-355